With China encouraging the free flow of business and becoming the golden land of opportunity, communicating in Chinese takes on varied shapes and colours if this high potential market has to be tapped deeper and deeper.
Professional Chinese translation has to be specific to the targeted area and the purpose which demands this service. For example, if the target market is Mainland China and /or Singapore, the type of written Chinese would be Simplified Chinese. Yet, Traditional Chinese would be the lingua franca for businesses operating within the Hi-tech industry and simplified Chinese preferred for companies in manufacturing sectors.
Chinese to English translation services need to know much more than just the languages: a good translation company will offer translators who are cognizant with the kind of profession that the translation is required for.
There are many needs for professional translation that arise in the course of business.
Language and tone of translation has to suit each need. There is no such thing as a broad brush that you can paint Chinese with! Documents dealing with, patents, resumes, medical cases, educational certificates, brochures, insurance, visas…the list is endless when a country opens its doors to the rest of the world.
Add to this the nuances of the Chinese script where a stroke or a syllable can change the entire context or meaning. Work in the dominance of English as the language of business and trade. Take in the fact of the Chinese ethos being a little known and tentatively understood denominator and the care to be taken to keep niceties of language uppermost. The formula for success dictates that English be skilfully translated into Chinese minding text, script, language, tone and suitability.
This is why expert translation is needed. No automated or translation software can actually fit the bill in a language like Chinese. It’s good enough to order a plate of schezwan noodles and kung pao chicken, but not when your needs are professional and your aim is the sky. China still burns exotic in many minds. But as the People’s Republic increasingly demolishes the “Great Wall” that had once surrounded its isolationist mindset, the layers of mystery are being peeled away. China is a prosperous and booming economy today. Make your presence felt in the Big Bang.